Meet Our Team

John Cruz

John Cruz, MBA

Chief Executive Officer


John prides himself on crafting the vision for the team, but then rolling up his sleeves and getting in the trenches to create the path to achieve the goal.

With 20 years of leadership experience, John’s passion is on transformative performance. 12 of those years included two Fortune 500 companies, with a decade at Bank of America culminating as a Vice President of Process Design. John also created the first Operational Excellence division at RealPage, Inc.

John holds a BA from the University of Texas, at Dallas and a MBA from the University of Phoenix. Additionally, he holds numerous industry certifications in healthcare as well as process, program, and project management.

John lives in Texas with his Wife, Diane, and toddler son, Jackson. For fun John enjoys going to different parks with family. Of course, this means lots of wrestling, races, and swinging . . . all of which Jackson energetically and emphatically wins at!


Stephanie Ortega

Stephanie Ortega

Vice President, Operations


Stephanie brings over 18 years of leadership experience working in the Computer Software and Multifamily Industry. Stephanie is skilled in budgeting, sales, team building and is a strong business development professional. Stephanie holds a BS in Management Information Systems and a MA in Management from The University of Texas at Dallas.

Stephanie lives in Texas with her husband, Chris and their two children. In her spare time, she enjoys reading, playing soccer and spending time with her family.


William Meier

William Meier, IV

Director of Clinical Research and Operations


William earned a Bachelor of Science degree in Business Administration with a concentration in Economics from the University of Richmond in Virginia. William is currently working on his Masters thesis on opioid addiction to earn his Masters of Science in Medical Sciences from Boston University School of Medicine which he will complete in May 2018.

William is a native of Dallas, Texas. He is very interested in health and fitness issues and keeps current on all the latest research in the health sciences field.

In his spare time, he likes to row at Bachman Lake and is an avid collector of vinyl records.



Roel Pasetes

Roel Pasetes, PMP

Senior Software Engineer


Roel works on the design, development and implementation of our cloud, mobile and security-based software systems.

In 17+ years in the software engineering industry, Roel has served as a leader in the areas of product development, test engineering, automation, and dev-ops roles in Fortune 500 and multiple start-ups.

Roel holds a Master’s degree in Software Engineering from Illinois Institute of Technology in Chicago.




Shawn Casey

Shawn Casey

Full Stack Developer


Shawn works with the development team contributing to the design, development, testing, and monitoring of our software systems.

A graduate of Old Dominion University with a BS in Computer Science, Shawn completed most of his degree while living in the Middle East near Dubai. As a former architect, Shawn is passionate about design and brings his incredible life experiences to the team to contribute where needed.

Shawn enjoys spending time with his wife and three kids, playing guitar, surfing, and traveling the world.




Zach Missimo

Zach Missimo

Clinical Success Manager


Zach is the newest member of the ProveIt! Team. He joined immediately after the completion of his Bachelor of Science in Biology from Baylor University, jumping at the opportunity to face the opioid crisis head-on.

Born and raised in the Dallas area, Zach performs a multi-faceted role for the company, with tasks ranging from creative design and marketing to research and user experience design (UXD).

Zach is a passionate sports fan and an admirer of music. When the occasion arises, he travels across the country to attend music festivals and to watch the Baylor Bears football team.




Arthur Mendes

Arthur Mendes

Sales Executive


Arthur has a history of working in the healthcare and technology industries as an experienced sales and operational leader for 19 years with various small businesses and Fortune 500 companies. Although from Plano, Texas he attended The University of Prince Edward Island, Canada and is pursuing his Bachelor of Business Administration (BBA) focused in Accounting and Management.

He currently resides in McKinney, Texas and enjoys spending every moment possible with his daughter, Evelyn Grace, mostly just trying to keep up with her lightning fast crawling! In his spare time, he’s usually in the kitchen experimenting and crafting a delicious meal to feed the family.




Brian Murawski

Brian Murawski

Sales Executive


Brian’s experience with start-ups, Fortune companies, and as a stay at home dad has enabled him to forge a well-rounded perspective that is crucial for understanding and communicating ProveIt!'s message.

Brian obtained both a BA in Communications and an MBA in Marketing from Southern Methodist University in Dallas.